Data entry team for a foot-traffic analytics platform
Achievements of Placer
Placer is a market intelligence platform that provides top-notch foot traffic analytics to companies with a stake in the physical world. Data provided instantly equips the user with actionable location-based insights: the history of a place, demographics, business counts, crime, sales estimates, consumer expenditures, competition, and more.
Thus far, the Placer intelligence platform is a huge data puzzle incorporating four major components: 1) identifying and collecting data; 2) processing and aggregating the collected data; 3) making data presentable and accessible; and 4) customizing data for different users, in a way that considers differences in how much detail is included, the terms used, the order of reports, and the inclusion of external datasets.
With visibility into offline behavior, professionals in the retail and hospitality, commercial real estate, and economic development sectors get a deeper understanding of success factors, allowing them to make smarter business choices.
Placer and Globaldev have been working together since 2018 on this world-class analytics platform.
The whole project started off as a standard request for outstaffing services. After two years in the market, Placer saw the need to extend their team of data entry specialists to process incoming data about physical locations. They got in touch with Globaldev with an urgent need to entrust the hiring process to our recruitment and HR team. As a result, we helped Placer screen, hire, and onboard new team members to match the business needs.
In due course, the number of requests for outstaffing services grew alongside Placer’s growth. What started as a group of four to five specialists eventually grew into a dedicated team of nearly 80 people. Apart from recruiting specialists with relevant backgrounds, Globaldev has come up with a Placer-centered approach: We’ve tailored a mentorship program to cultivate necessary specialists, starting with candidates who have little to no experience. In the end, Placer receives specialists whose qualifications are tailored to their needs.
Data processing specialists and expertise Placer has received
