Tarya’s vision emerged back in 2010, when founder Arad met a woman forced to take loans to cover her child’s treatment. Those loans soon turned into a heavy financial burden, making the woman spiral downward to below the poverty line. Arad decided to develop an innovative solution bringing lenders and borrowers together and avoiding banks as mediators. Eventually, this would allow both parties to have full control over their financial situation.
The idea was embodied in 2014, revolutionizing the financial market. Since then, Tarya has been a pioneer and leader in the P2P loan market, offering a full suite solution to businesses that are overcoming the barriers of the traditional banking system.
Over the years, Tarya’s innovative financial services have developed into an end-to-end lending product, an AI-powered risk assessment solution called Next-GEN BNPL, and an HR strategy empowerment solution.
